Yes, the delivery matters — “the delivery” as in how the verbal message you’re trying to relay to someone is handed out. And you’ve probably witnessed just how important the delivery is when you go to speak with someone and he or she doesn’t receive what you’re saying even though what you’re telling him or her is merited.
Why wouldn’t someone receive (hear) what you’re saying, when you’re clearly giving the truth, the whole truth, and nothing but? What can drive a person from taking in your messaging?
Well, could it possibly be the way in which you deliver that message?
Yes indeed, it could. And let me just give you one example of how that would look:
It’s so much easier to catch a fly with honey than vinegar. And what I mean by that is what you’re trying to say can be more readily received when you say it in a more constructive manner than a destructive manner. In fact, when trying to get someone to do better in his or her life (in some capacity), use your spoken words to help build up the person and encourage him or her to make improvements in life instead of tearing him or her down, emphasizing how completely inadequate that person is. Belittling someone with your words is the quickest way to offend someone. And a person offended is hard to win over with your message. Get where I’m coming from?
And let’s just translate this over to the blogging scene, shall we? It’s the written word online for the masses. Imagine just how much more challenging the delivery of the message can be when you’re not face-to-face with the person you’re directing it to. It becomes even more important to figure out the best way to get your point across when you only have written words to convey the message.
How do you find the right words to say to someone that you can’t see in person and may not even have a relationship with?
Well, it requires you to make a personal human connection. You’re connecting with another human being over the Internet, not an inanimate object void of thoughts, feelings, and emotions. So, you must learn to have a written conversation with him or her like you’re talking face-to-face and like you actually have a relationship with that person.
(Furthermore, being courteous, caring, and considerate are behaviors you want to exhibit in the written wording of your message in order to successfully deliver it.)
If you didn’t know already, people enjoy being conversated with — even online. Not talked to like they’re not a part of the discussion. And you might be wondering how you can conversate with someone online, when you’re the only one putting out the written content. Believe me when I say . . . it can be done. Talking to someone online can and will be a two-way conversation if you let it.
In other words, be CONVERSATIONAL. Have a good old chatting session with your readers. Don’t talk at, over, under, or around the person. Those are some of the quickest ways to offend someone in your discourse, turning them completely away from your message. Think about how the other person would want to be addressed (the same way you’d like to be addressed, I’m guessing) and make your blog content reflect that.
Now, not everyone will like your conversational style of talking with them online, but someone out there will receive what you have to say. Most likely, those people will be your people — the ones who find you relatable and easy to listen to because they may have similar ways of conversating with others. Or, they simply jive with the content that you’re presenting to them.
You DELIVERED!
And certainly, don’t exclude the person from the discussion at hand. Include him or her by asking questions throughout your blog post. That’s how you get that two-way communication going and flowing. Then, you want to provide opportunities in which your readers can leave comments/answer your questions on your blog and/or contact you by email or your other social platforms. These are MUST-HAVES for anyone truly wanting to interact with others through an online platform.
Well, I think I’m going to end here, because I’ve brought out the points I wanted to make with this post. But I want you to come back for the next “Blogging Truths Be Told” installment. UP NEXT ⇒ I plan on delving into this idea of “putting your personality” into your blogging when you conversate with others. Until then . . .
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